{"id":1324,"date":"2024-04-09T18:55:42","date_gmt":"2024-04-09T18:55:42","guid":{"rendered":"https:\/\/omd-e2b.com\/home\/"},"modified":"2025-10-12T14:03:15","modified_gmt":"2025-10-12T14:03:15","slug":"home","status":"publish","type":"page","link":"https:\/\/omd-e2b.com\/en\/","title":{"rendered":"Home"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;5&#8243; overlay_color=&#8221;color-blue&#8221; overlay_alpha=&#8221;100&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;909678&#8243; overlay_color_type=&#8221;uncode-palette&#8221;][vc_column width=&#8221;1\/1&#8243;][vc_custom_heading heading_semantic=&#8221;h4&#8243; text_font=&#8221;font-Roboto&#8221; text_size=&#8221;h3&#8243; text_transform=&#8221;uppercase&#8221; css_animation=&#8221;bottom-t-top&#8221; uncode_shortcode_id=&#8221;127928&#8243;]The e2b formula[\/vc_custom_heading][vc_custom_heading heading_semantic=&#8221;h4&#8243; text_size=&#8221;h4&#8243; css_animation=&#8221;bottom-t-top&#8221; uncode_shortcode_id=&#8221;155999&#8243;]The e2b formula gets you noticed by your target audience immediately.[\/vc_custom_heading][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; back_image=&#8221;1181&#8243; back_repeat=&#8221;no-repeat&#8221; back_position=&#8221;right bottom&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;zoom-in&#8221; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;116497&#8243; back_size=&#8221;75%&#8221;][vc_single_image media=&#8221;2013&#8243; caption=&#8221;yes&#8221; media_width_percent=&#8221;100&#8243; alignment=&#8221;center&#8221; uncode_shortcode_id=&#8221;167938&#8243;][vc_custom_heading heading_semantic=&#8221;h5&#8243; text_size=&#8221;h5&#8243; uncode_shortcode_id=&#8221;417429&#8243;]We understand what drives people and how to connect with them.[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; back_image=&#8221;1181&#8243; back_repeat=&#8221;no-repeat&#8221; back_position=&#8221;right bottom&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;3&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;zoom-in&#8221; animation_delay=&#8221;200&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;194955&#8243; back_size=&#8221;75%&#8221;][vc_single_image media=&#8221;2012&#8243; caption=&#8221;yes&#8221; media_width_percent=&#8221;100&#8243; alignment=&#8221;center&#8221; uncode_shortcode_id=&#8221;143360&#8243;][vc_custom_heading heading_semantic=&#8221;h5&#8243; text_size=&#8221;h5&#8243; uncode_shortcode_id=&#8221;550614&#8243;]It\u2019s time to approach your target audience in a whole new way. And we\u2019ve got the key to doing that.[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;389556&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_custom_heading text_font=&#8221;font-Roboto&#8221; text_size=&#8221;&#8221; text_weight=&#8221;600&#8243; text_transform=&#8221;uppercase&#8221; css_animation=&#8221;bottom-t-top&#8221; uncode_shortcode_id=&#8221;865343&#8243;]Great B2B communication builds emotional connections that go beyond the product itself, driving a long-lasting influence on purchasing decisions.[\/vc_custom_heading][vc_empty_space][vc_empty_space][vc_empty_space][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; back_color=&#8221;color-xsdn&#8221; overlay_color=&#8221;color-xsdn&#8221; overlay_alpha=&#8221;100&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;960619&#8243; back_color_type=&#8221;uncode-palette&#8221; overlay_color_type=&#8221;uncode-palette&#8221;][vc_column width=&#8221;1\/1&#8243;][vc_empty_space][vc_single_image media=&#8221;1832&#8243; media_width_percent=&#8221;50&#8243; alignment=&#8221;center&#8221; uncode_shortcode_id=&#8221;188122&#8243;][vc_empty_space][vc_empty_space][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;5&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;102641&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;2&#8243;][vc_column_text text_lead=&#8221;yes&#8221; css_animation=&#8221;bottom-t-top&#8221; uncode_shortcode_id=&#8221;556841&#8243;]We are revolutionizing B2B marketing by combining empathy and emotion. This ensures that every campaign grabs attention and delivers tangible results, bridging the traditional gap between marketing and sales.[\/vc_column_text][vc_column_text text_lead=&#8221;yes&#8221; css_animation=&#8221;bottom-t-top&#8221; uncode_shortcode_id=&#8221;110789&#8243;]<span class=\"text-color-red-color\">Our success formula Empathy x Emotions<\/span> guarantees accurate data from the start, allowing us to develop strategies tailored to your needs. The key advantage: We know exactly what content to use and which channels to reach your target group emotionally. The impact will amaze you and surpass your past goals.[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;50&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;5&#8243; back_color=&#8221;color-xsdn&#8221; parallax=&#8221;yes&#8221; overlay_alpha=&#8221;100&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;4&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;191822&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_custom_heading text_color=&#8221;color-blue&#8221; heading_semantic=&#8221;h3&#8243; text_font=&#8221;font-Roboto&#8221; text_size=&#8221;&#8221; uncode_shortcode_id=&#8221;137782&#8243; text_color_type=&#8221;uncode-palette&#8221;]A study by OMD Insights. Representative online survey in Germany; (co-)decision-makers for the marketing and\/or media budget for B2B customers.<\/p>\n<p>April 2024.[\/vc_custom_heading][vc_button button_color=&#8221;color-blue&#8221; size=&#8221;btn-lg&#8221; radius=&#8221;btn-round&#8221; border_animation=&#8221;btn-ripple-out&#8221; border_width=&#8221;0&#8243; css_animation=&#8221;zoom-out&#8221; link=&#8221;url:https%3A%2F%2Fshare-eu1.hsforms.com%2F1L&#8211;vvVRJTlWbkbZKKbGjrQf0iu9|title:Download%20Studie|target:_blank&#8221; button_color_type=&#8221;uncode-palette&#8221; uncode_shortcode_id=&#8221;511274&#8243; icon=&#8221;fa fa-chevron-right&#8221;]Download study[\/vc_button][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/1&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;2&#8243;][vc_empty_space empty_h=&#8221;2&#8243;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_font=&#8221;font-Roboto&#8221; text_size=&#8221;h3&#8243; text_transform=&#8221;uppercase&#8221; uncode_shortcode_id=&#8221;480301&#8243;]We are revolutionizing B2B marketing.[\/vc_custom_heading][vc_empty_space empty_h=&#8221;2&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;3&#8243; bottom_padding=&#8221;5&#8243; back_color=&#8221;color-xsdn&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; enable_top_divider=&#8221;default&#8221; top_divider=&#8221;step&#8221; shape_top_h_use_pixel=&#8221;&#8221; shape_top_height=&#8221;200&#8243; shape_top_color=&#8221;color-blue&#8221; shape_top_opacity=&#8221;100&#8243; shape_top_index=&#8221;0&#8243; bottom_divider=&#8221;step&#8221; uncode_shortcode_id=&#8221;194660&#8243; back_color_type=&#8221;uncode-palette&#8221; shape_top_color_type=&#8221;uncode-palette&#8221; el_class=&#8221;counters&#8221;][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;2&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;194148&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;484886&#8243; css=&#8221;.vc_custom_1715630436244{margin-bottom: -7em !important;}&#8221;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;-5&#8243; shift_y_fixed=&#8221;yes&#8221; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;588386&#8243;][vc_single_image media=&#8221;1179&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;149610&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;bottom&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; back_image=&#8221;1181&#8243; back_repeat=&#8221;no-repeat&#8221; back_position=&#8221;center center&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;174695&#8243; back_size=&#8221;contain&#8221;][vc_empty_space empty_h=&#8221;3&#8243;][uncode_counter value=&#8221;48&#8243; counter_color=&#8221;color-wvjs&#8221; font=&#8221;font-playfair&#8221; size=&#8221;fontsize-extralarge&#8221; weight=&#8221;600&#8243; suffix=&#8221;%&#8221; uncode_shortcode_id=&#8221;159322&#8243; el_class=&#8221;textshadow&#8221; 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gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;-5&#8243; shift_y_fixed=&#8221;yes&#8221; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;588386&#8243;][vc_single_image media=&#8221;1180&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;117163&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;bottom&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; back_image=&#8221;1181&#8243; back_repeat=&#8221;no-repeat&#8221; back_position=&#8221;center center&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;522568&#8243; back_size=&#8221;contain&#8221;][vc_empty_space empty_h=&#8221;3&#8243;][uncode_counter value=&#8221;71&#8243; counter_color=&#8221;color-wvjs&#8221; font=&#8221;font-playfair&#8221; size=&#8221;fontsize-extralarge&#8221; weight=&#8221;600&#8243; suffix=&#8221;%&#8221; uncode_shortcode_id=&#8221;727451&#8243; el_class=&#8221;textshadow&#8221; counter_color_type=&#8221;uncode-palette&#8221;][vc_empty_space empty_h=&#8221;2&#8243;][\/vc_column_inner][\/vc_row_inner][vc_column_text uncode_shortcode_id=&#8221;100235&#8243;]of B2B ads do not generate any impact.[\/vc_column_text][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;676490&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; 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back_position=&#8221;center center&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;522568&#8243; back_size=&#8221;contain&#8221;][vc_empty_space empty_h=&#8221;3&#8243;][uncode_counter value=&#8221;30&#8243; counter_color=&#8221;color-wvjs&#8221; font=&#8221;font-playfair&#8221; size=&#8221;fontsize-extralarge&#8221; weight=&#8221;600&#8243; suffix=&#8221;%&#8221; uncode_shortcode_id=&#8221;233821&#8243; el_class=&#8221;textshadow&#8221; counter_color_type=&#8221;uncode-palette&#8221;][vc_empty_space empty_h=&#8221;2&#8243;][\/vc_column_inner][\/vc_row_inner][vc_column_text uncode_shortcode_id=&#8221;222137&#8243;]Almost 30% of thought leadership is mediocre or worse.[\/vc_column_text][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; 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carousel_dots=&#8221;yes&#8221; carousel_dots_mobile=&#8221;yes&#8221; carousel_textual=&#8221;yes&#8221; stage_padding=&#8221;0&#8243; single_text=&#8221;under&#8221; single_overlay_opacity=&#8221;50&#8243; single_overlay_visible=&#8221;yes&#8221; single_overlay_anim=&#8221;no&#8221; single_text_visible=&#8221;yes&#8221; single_text_anim=&#8221;no&#8221; single_image_anim=&#8221;no&#8221; single_h_align=&#8221;center&#8221; single_v_position=&#8221;bottom&#8221; single_padding=&#8221;2&#8243; single_title_dimension=&#8221;bigtext&#8221; single_meta_custom_typo=&#8221;yes&#8221; single_meta_size=&#8221;large&#8221; single_meta_transform=&#8221;uppercase&#8221; single_icon=&#8221;fa fa-plus2&#8243; single_border=&#8221;yes&#8221; lbox_no_tmb=&#8221;yes&#8221; carousel_rtl=&#8221;&#8221; single_title_uppercase=&#8221;&#8221; single_half_padding=&#8221;&#8221; single_title_serif=&#8221;&#8221; single_no_background=&#8221;&#8221; uncode_shortcode_id=&#8221;241533&#8243; el_class=&#8221;dottedbg&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; 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